Brief on logo company Boroda

Contact details

Your name

Your phone number

Your Email

Company details

The full name of the company that will appear in the logo. Additional text that should be in the logo (interlinear, slogan, etc.)

What does your name mean / symbolize / personify?

Give a few wordings of your areas of activity?

What are the main values of your company, service or product?

Price segment of your product

Order details

What is the deadline to have your logo done?

What services do you want to order?

If you chose only the logo, then you can safely skip the next question!

Logo option 1
Logo 3 options
Logo 5 options
Logo 10 options
Corporate identity (Set of corporate elements, colors, fonts, patterns + guideline)
External printing products (Business cards, letterheads, clothes, signboard)
Branding (Market research, brand platform, values, mission)

Select the necessary elements from the list below

If something is missing from the list, you can add information in the next question.

What other elements do you need to develop?

Competitor details

Which companies do you think are the main competitors?

Add link on their websites or social network pages

What are the advantages of your company over competitors

What is your price category relative to your competitors?

The audience

Describe your average consumer

What motivates the consumer to use your particular product / service?

What emotions should a customer have when contacting your brand?

What are the main channels of interaction with the target audience do you use?

What is the «main place» of the logo? Where will the client see it most often?

If a brand were human, how would it look like?

An important question, try to answer in a detailed way

Logo type

Select the type of the future logo:

Choose one or more options

Logo style

Can the shape of the logo be abstract or should it be tied to any specific imagery?

Choose one or more options

Specific
Specific
Abstract
Abstract

Should a logo be minimal or detailed?

Choose one or more options

Detailed
Detailed
Minimalistic
Minimalistic

Should the logo contain a hint of the company's business?

Choose one or more options

Without a hint (beauty salon)
Without a hint (production of gazebos)
With a hint (lunch delivery)
With a hint (homemade dairy products)

Additional Information

What items are related to your activity and can be used by us?

Are there images, graphic elements that should be avoided in your work?

Do you have any wishes for the corporate identity and logo?

Are there any wishes or restrictions on colors?

Provide examples of corporate styles that would suit your project. Explain why you find them suitable?

Have you contacted other designers? if yes, attach the results and describe what you didn't like.